AI Guidelines for 泡芙短视频 marketing and communications
This document is a companion to 泡芙短视频’s institutional AI Guidelines. It provides practical, role-specific guidance for staff, faculty, and student workers using AI tools to support content creation, design, branding, and digital storytelling on behalf of 泡芙短视频.
This guidance applies to AI use in and for:
AI can be a powerful assistant in content creation, but it requires human review to ensure accuracy and alignment with 泡芙短视频's brand.
AI can assist in optimizing visuals, but should never misrepresent people, places, or institutional branding at 泡芙短视频.
*Note that AI-generated content is not protected by copyright
AI can help stimulate new ideas and identify content themes, but human insight must guide and validate it.
Workflow integration tips
AI is now a regular part of many content creators’ workflow, much like any other tool in our tech stack. While we don’t require formal attribution when AI contributes to a project, we prioritize transparency in our usage.
Editing: AI tools can answer questions about AP style, but should be checked, as not all tools are current. Reach out to MarComm for more information on available AI tools to help with writing that adheres to the institutional brand guidelines.
970-247-7155 afmcbrayer@fortlewis.edu